Online Reputation Management

Your online reputation is a very valuable asset that can be easily damaged by a negative listing from a  web user, disgruntled ex employee or even an unsatisfied customer. Even though the you may have taken care of this issue/customer by addressing their concern it could result in a long lasting negative impression online. This is because search engines will keep displaying this content until such time that it gradually loses popularity or the owners of the site agree to take down the content.

Several forums like blogs, social media sites, forums and complaint boards are used by users to write negative reviews about a service or company they dislike or received poor service from. These listings could also include legal notices, court filings and other negative publicity that is easily accessible online. These results usually appear when someone searches for a company name or an individuals name.

We can help you protect or repair your online reputation:

Our experience with Online Marketing and more specifically Search Engine Optimization gives us an edge because we understand how search engines work and can help you manage your online reputation through focused SEO.

Every client/situation is unique and requires a customized approach. We will work with you to understand your situation and come with a strategy that is tailor made to address your concerns. Online reputation management involves several steps which include:

• Monitoring your brand by settings instant online alerts (Google, Bing, Facebook, forums, search engines and social media sites)
• Analyzing the nature of complaint, issue or negative comment
• Reporting negative comments, listings to clients
• Preparing a list of options to counter negative comments including posting official replies on behalf of the company/brand
• Developing a strategy to mitigate negative impact on brand by developing positive content and promoting it effectively
• Proactively launching and promoting positive content to avoid future negative listings
• Take immediate and reactive action of any negative listing that is encountered across a range of web forums and sites

Whatever your online reputation need maybe (manage, repair or protect) we will help you protect your brand/image online by deploying targeted techniques to help you. Please contact us by filling out this form and we will work closely with you to help you.